Post 7 - Zara

Krizia Rivera

This Zara priority wall display shows a variety of their 2012 Fall collection. The colors of the clothing being blacks, greys and neutrals match the black mannequins for a harmonious feel. This collection shows an end use of a casual street-wear style that still exudes the Zara brand with some leathers, wools, and cotton blends. As you can see there are the higher priced items on the face-outs such as outerwear and dresses and they have coordinated them into full outfits by hanging some bottoms in front of the tops (although, I do not think that is the best way to place the products since the bottoms should on the bottom rack, not in front of the tops). I did like how they have heads as props on the top, and shows on the bottom... it lets the customer visual a full outfit better.