Post 7 - Zara

Krizia Rivera

This Zara priority wall display shows a variety of their 2012 Fall collection. The colors of the clothing being blacks, greys and neutrals match the black mannequins for a harmonious feel. This collection shows an end use of a casual street-wear style that still exudes the Zara brand with some leathers, wools, and cotton blends. As you can see there are the higher priced items on the face-outs such as outerwear and dresses and they have coordinated them into full outfits by hanging some bottoms in front of the tops (although, I do not think that is the best way to place the products since the bottoms should on the bottom rack, not in front of the tops). I did like how they have heads as props on the top, and shows on the bottom... it lets the customer visual a full outfit better.

blog post 7

Brittani Williams
Blog Post 7
Forever21
This wall setup up is from a fill I did at Forever21 in the Florida Mall in the zone "Rebel"(style). The end use of this zone is dressy. Because this zone is meant to express the inner edge in all of us the fabrics in this zone include mainly faux leather:in skirts and pants, sequins and cotton blends. Since this was a fill I had to change the color story to black, gold and blue.

Blog Post 7

          This is a Ralph Lauren Ruby store display. The use of color is very apparent in this display. Coordination and complimentary colors help the display be cohesive and pleasing to the eye. This is a fall collection, so all of the pieces are fabricated out of heavier fabrics, heavy cotton, wool, and denim. The end use for this display is casual, fun activity based. There is not a corporate look to any of the garments, but a rather relaxed feel. The style is also one that coexists very well together, with mix and match pieces with a preppy vibe. 



Blog Post 7

Shanay Cogdell
Rmmt120
Blog Post 7

 

 

The picture above is of a wall display in the accessory store, Sol at the Fashion Square Mall. The visual merchandiser sorted the merchandise by end use by displaying all jewelry on to the fixtures as they are easily assessable so that the customer is able to find what they are looking for and won't have to search all over for products. Most of the jewelry is made of the same fabrics and materials so the visual merchandiser sorted that in a good way. For every style of each product, they visual merchandiser grouped like merchandise together. Color is pretty evident because all merchandise is color coordinated for e customer to be able to find what they are looking for based on need and occasion.

Abstract Mannequins

Krizia Rivera

I saw this Zara window display and thought the eyes looked pretty cool. They have large, closed eyelids that are styled with silver metallic, black eyeliner, and long white eyelashes. It reminded me of our lecture on mannequins and I figured these would be best classified as abstract mannequins.

Leighton Sprayberry

Visual Display Work Materials

Last week, I selected three materials that I believe will assist with the practicalities of making our display. The first item is a stack of Orlando Weekly newspapers. Newspaper will be a key material for constructing the central tree display using paper mache. Also, since the Orlando Weekly is a free newspaper, they did not add any cost to our budget.

            The second item is a pair of work grade, leather and canvas gloves. When we begin to construct this display (mainly the tree), it will be important to protect our hands while dealing with sharp object such as chicken wire, pliers, and wire cutters as well as with potentially hazardous chemicals such as spray foam insulation and paint.

            Finally, the third item is a tool kit containing basic tools such as a hammer, needle nose pliers, portable hand drill, Phillips and flathead screwdriver, retractable measuring tape, box cutter, and a level. Having a basic set of tools such as this in addition to the other two materials will immensely help the constructing process and make the dream of our visual display into a reality.

                                             

Creating a Paper Mache Tree

Krizia Rivera

You Will Need:

 Wire cutters: 

to cut the chicken wire that will be used as the foundation of the tree

Newspaper: 

to tear into strips and use as the paper mache 

Sample paint: 

mix the colors together to make brown and then paint the tree 

blog post 6

This is Great Value flour from Walmart for $1.88.  This will be used to make the base for the paper mache along with water.

This is another form of flour but from the Dollar General and cost $2.44. Compared to the Walmart version The Gold Metal brand cost $0.56 more yet it can be used to do the same thing.

This is a small portion of The Apopka Chief newspaper I collected. Newspaper will be used in the paper mache as the paper. In total I spent $1.00 for all the newspaper I collected :)

Brittani Williams
Blog Post 6

Blog Post 6

Shanay Cogdell
RMMT120
9/4/2012
Blog Post 6

The material that I found that could work for this display is red cello wrap. The cello wrap can be used to wrap the mannequin for the display.I found this material at Party City that consisted of 100 sq ft worth of cello wrap for $6.99 a roll.

Blog post 6

Visual Merchandising 120
9/4/12
Blog Post 5

After discussing our ideas from last week and deciding on a visual display theme, I took a trip to Hobby Lobby to find some of the materials that will provide our Chocolate Forest with the greatest image possible. In the floral section of the store I found two options for apples that will be hanging for the branches of our tree: individual and bagged artificial apples. Both options were large in size and had the correct color, but I found that they were expensive as well. Each individual apple was $7.99 and a bag of 5 was 10.99. Depending on how many apples we decide to use, they might cost quite a bit.

While at Hobby Lobby I also looked for moss that can be used on the ground of our Chocolate Forrest. The bagged spanish moss I found, i think would look great! There were several different types as well as colors, but I liked the one pictured above. Each bag was priced at $5.99, which is in our budget. I think the addition of the moss will give dimension and texture to the display and truely make it look like a forrest.

To achieve a "chocolate dipped" appearance, I found a 1 pound package of paraffin wax ($4.29) that is able to be melted. Dye then can be added to the melted wax for a brown color. By simply coating the outside of the artificial apples the wax will give the effect we are looking for. The dye is fairly inexpensive at $4.99 a package.