Tuesday, August 14, 2012

Post 3





Brittani Williams
       This layout and visual display comes from Winn Dixie. This specific grocery store is using a combination floor layout, consisting of soft aisles and racetrack. In the center of the store there are the regualr lined aisles and on the outside of these aisles are soft aisles that help to give Winn Dixie a market place feel. In the visual display(bottom picture) Winn Dixie crossed merchandised; including pickles, baked beans, spare ribs and a party tray(crackers,ham,cheese,turkey). With all these items being used in one display Winnie Dixie is trying to convey the idea of a family summer barbecue.

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