Blog Post 3 - Megan

I went to Winn dixie for this weeks assignment. This store uses a racetrack layout with staggered displays on either side of the group of aisles. The racetrack works really well for this store because it makes the customer feel like they have to circle the whole thing resulting in more purchases.

I also found some examples of cross merchandising, such as the Stacys Chips next to the humus, in the first picture. 

Another example of cross merchandising, putting the lighters next to the charcoal. 

 And my final example is putting the trash deodorizers next to the trash bags.